tru® Partners

Work is changing — but performance still depends on people.

tru® partners with coaches and organizational consultants who want to move beyond surface-level assessments and skills frameworks to under stand what truly drives people to do their best work.

Built on 40+ years of validated psychological science and powered by AI, tru® delivers whole-person intelligence — insight into roles, needs, values, and most satisfying skills — and turns that insight into action.

Whether you coach individuals or advise organizations, tru® gives you a path that fits how you work.

For Coaches

Help individuals unlock clarity, purpose, and forward momentum using tru’s science-backed coaching platform.

Explore Coaching with tru®
For Consultants

Strengthen organizational strategy, culture, and transformation initiatives with whole-person intelligence.

Explore Consulting with tru®

Why tru® Is Different

tru® is not another assessment or HR tool.

  • Reveals the why behind performance, motivation, and fulfillment
  • Grounded in Strength Realization, Positive Psychology, and whole-person science
  • AI-powered guidance that moves insight into action
  • Designed to scale — from individuals to enterprises

tru® helps partners deliver clarity with credibility.